Regard sur le web

Google reprend à Apple la palme des marques à plus forte valeur


Google reprend à Apple la palme des marques les plus valorisées au monde. L’innovation, les revenus de la publicité et l’essor dans le domaine du cloud valent au géant de l’internet son retour en tête du classement ‘BrandZ Top 100’.

Google caracole depuis des années aux premiers rangs du palmarès établi par la société d’études de marchés Millward Brown et l’agence WPP. Celui-ci établit la valeur des marques d’après des sondages auprès de consommateurs, en complément aux données financières.

Apple détrôné

Le classement 2016 publié mercredi valorise le numéro un mondial des moteurs de recherche à 229,2 milliards de dollars, soit un bond de 32% par rapport à l’an dernier. Apple glisse au second rang. La marque à la pomme a vu sa valeur se réduire de 8% sur un an, à 228,4 milliards. Microsoft a pu défendre sa 3e place d’un sondage à l’autre, avec une valeur estimée à 121,8 milliards de dollars (+5%). Pour les marques les plus puissantes de la planète, l’exercice s’avère stable, en dépit des tumultes sur les marchés financiers et du ralentissement chinois, observent les auteurs.

La belle progression de Facebook

Facebook remonte ainsi de la 12e à la 5e position (+44% à 102,5 milliards de dollars), faisant son entrée dans le top 10 juste derrière le mastodonte américain des télécoms AT&T. Du coup, Visa perd une place et se retrouve 6e. La plateforme de commerce en ligne Amazon bondit elle aussi, de la 14e à la 7e place (+59% à près de 99 milliards).


What's your reaction?

Related Posts

1 of 2


  1. hey there and thank you for your information – I have definitely picked up something new from right here.

    I did however expertise a few technical issues using this website, as I experienced to reload the web site lots of times previous to
    I could get it to load properly. I had been wondering if
    your hosting is OK? Not that I am complaining, but slow loading instances times will very frequently
    affect your placement in google and can damage your quality
    score if advertising and marketing with Adwords. Well I’m adding
    this RSS to my e-mail and can look out for much more of your respective exciting content.
    Make sure you update this again soon. Gamefly 3 month
    free trial

  2. With havin so much content do you ever run into any problems
    of plagorism or copyright violation? My blog has a lot of unique content I’ve either authored myself or outsourced but
    it seems a lot of it is popping it up all over the internet without my authorization. Do you
    know any methods to help reduce content from being ripped off?
    I’d genuinely appreciate it. Gamefly 3 month free trial

  3. Fermin says:

    Amazing! Its actually awesome post, I have got much clear idea
    concerning from this paragraph.

  4. business law says:

    Link exchange is nothing else but it is simply placing the
    other person’s blog link on your page at proper place and
    other person will also do similar for you.

  5. I visited several websites however the audio quality for
    audio songs current at this web site is really marvelous.

  6. Link exchange is nothing else however it is just placing the other
    person’s webpage link on your page at suitable place and other person will also
    do similar for you.

  7. WOW just what I was looking for. Came here by searching for quest nutrition protein bars uk

  8. gamefly says:

    This is a great tip especially to those new to the blogosphere.
    Simple but very accurate info… Appreciate your sharing this one.

    A must read article!

  9. Howdy! This is my first comment here so I just
    wanted to give a quick shout out and say I really enjoy reading through your blog
    posts. Can you suggest any other blogs/websites/forums that deal with the same subjects?

  10. I am truly grateful to the owner of this
    web page who has shared this wonderful paragraph at at this time.

  11. First off I want to say superb blog! I had a quick question that I’d
    like to ask if you don’t mind. I was curious to find out how
    you center yourself and clear your mind prior to writing.
    I’ve had difficulty clearing my thoughts in getting
    my thoughts out there. I do take pleasure in writing however it
    just seems like the first 10 to 15 minutes are generally lost simply
    just trying to figure out how to begin. Any ideas or tips?
    Appreciate it!

  12. The other day, while I was at work, my cousin stole my iPad and tested to see
    if it can survive a forty foot drop, just so she can be a youtube
    sensation. My iPad is now destroyed and she has 83 views.
    I know this is entirely off topic but I had to share it with someone!

  13. I think this is among the most vital information for me.
    And i am glad reading your article. But wanna remark on some general things,
    The web site style is wonderful, the articles is really great : D.
    Good job, cheers

  14. I needed to thank you for this great read!!

    I definitely enjoyed every little bit of it.

    I have you saved as a favorite to look at new things you post…

  15. When someone writes an post he/she maintains the thought of a user in his/her mind
    that how a user can know it. Therefore that’s why this piece of writing
    is perfect. Thanks!

  16. Greetings from Colorado! I’m bored to tears at work so I decided
    to browse your website on my iphone during lunch break.
    I enjoy the knowledge you provide here and
    can’t wait to take a look when I get home. I’m amazed at
    how quick your blog loaded on my cell phone .. I’m not even using WIFI, just
    3G .. Anyways, excellent blog!

  17. electricidad says:

    10 consejos sobre como empacar enviar un regalo tendencias para pequenas empresas

  18. Título… […] por favor visite los sitios web que seguimos, incluido este 1, ya que representa nuestras selecciones a través de la web […]…

  19. esorrusly says:

    2 104, Nrp1 3E12, ICOS C398 finasteride (propecia)

  20. esorrusly says:

    The disease itself proceeds in two stages does viagra increase size permanently

  21. esorrusly says:

    Our results are in line with the findings by Kelly et al 2010, who also found that tamoxifen may be less effective in patients treated with tamoxifen while taking CYP2D6 inhibitors, although the number of patients using this co medication was relatively small in our study group long-term use of clomid in males Like patrons who avoid restaurants purely because they are empty, employers were reluctant to hire someone other employers didnГў t want

  22. harkign says:

    Urinary isothiocyanate levels have been found to be related to lower breast cancer risk among both premenopausal and postmenopausal women best site to buy cialis online

  23. power100 says:

    Thanks to your article, I feel more confident in my ability to lose weight. สล็อต 100 หวย

  24. Thanks for expressing your ideas on this blog. In addition, a fairy tale regarding the finance institutions intentions when talking about property foreclosures is that the standard bank will not have my payments. There is a degree of time which the bank is going to take payments here and there. If you are as well deep inside the hole, they’re going to commonly require that you pay the particular payment entirely. However, i am not saying that they will not take any sort of repayments at all. If you and the traditional bank can seem to work anything out, the actual foreclosure process may cease. However, should you continue to miss payments under the new system, the foreclosure process can pick up from where it left off.

Leave A Reply

Votre adresse e-mail ne sera pas publiée. Les champs obligatoires sont indiqués avec *